Results-Driven B2B Marketing Strategy: NAFTA Visa Recruitment & Placement Services Case Study

The project was released in 2015. Private & Confidential

NAFTA Visa Recruitment &
Placement Services Case Study

Challenge

Help Fortune 500 clients access top engineering talent while reducing costs by up to 35%

Solution

Leveraged NAFTA’s flexibility to build a cross-border talent pipeline—sourcing high-quality engineers from Mexico for U.S. projects, with the option to transition roles to Querétaro for additional savings

Result

Became XX’s preferred vendor for cost-efficient, scalable staffing—delivering premium talent faster than competitors.

NAFTA Program
Nafta Program Recruitment Process

Placement tool

Challenge

Streamline hiring in saturated markets with tight budgets and complex politics.

Solution

Built a tailored placement process that cuts through noise—combining 15+ years of staffing expertise with agile digital sourcing to match clients with pre-vetted talent in days, not months.

Result

Successfully managed 400+ resource projects with faster placements and lower recruiting costs.

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